1. Ktisis Cyprus University of Technology

Zarkada, Anna K. (rp18008)

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Issue DateTitleAuthor(s)
1Jul-2024Marketing Solutions to the Challenges of a VUCA Environment: Proceedings of the 2023 GMA-GAMMA Joint Symposium, Seoul, Korea, July 20-23, 2023
213-Dec-2022The effect of involvement on attitude formation and strength in the digital domainPalla, Polyxeni Jenny ; Kyriacou, Evdoxia ; Zarkada, Anna K. 
32021Factors Affecting the Athens Byzantine and Christian Museum BrandingZarkada, Anna K. ; Markaki, Vassiliki 
42021Digital Museum Touring: From a Conventional 3D Translation to a Highly Engaging TransmutationPapadopoulou, Melina ; Zarkada, Anna K. 
52021Listening to a unicorn’s pink narrative: Scheduling of brand Posts on Instagram for maximum consumer brand engagementZarkada, Anna K. 
62021Training young female entrepreneurs on a national-scale: the Greek 'Genesis' Project case studyZarkada, Anna K. ; Kapareliotis, Ilias 
72020What makes a b2b facebook page engaging?Zarkada, Anna K. 
82020The structure, content and context of achieved celebrity brands: A study of footballers in their brandscapesZarkada, Anna K. ; Tzoumaka, Eugenia 
92020EditorialZarkada, Anna K. 
10Apr-2019Η δημόσια και ιδιωτική καλλιτεχνική και μουσική εκπαίδευσηΖαρκάδα, Άννα 
112018Perception management: A Content Analysis of the Greek Reality Show ‘Survivor’Papakonstantinou, Katerina G. ; Zarkada, Anna K. ; Panigyrakis, George G. 
122018Antecedents of corporate sustainability in a multicultural society and the globalized economyZarkada, Anna K. ; Tzoumaka, Eugenia ; Niros, Meletios I. 
132018The impact of attitude, subjective norms, and perceived behavioural control on managers’ intentions to behave ethicallyKashif, Muhammad ; Zarkada, Anna K. ; Thurasamy, Ramayah 
142017Εκλογικά σώματα και προτιμήσεις ψήφου: Ανακαλύπτοντας τον “κανέναν”Ζαρκάδα, Άννα ; Νάκας, Αριστείδης 
152017Customer aggression and organizational turnover among service employees: The moderating role of distributive justice and organizational prideKashif, Muhammad ; Zarkada, Anna K. ; Thurasamy, Ramayah 
162017The moderating effect of religiosity on ethical behavioural intentions: An application of the extended theory of planned behaviour to Pakistani bank employeesKashif, Muhammad ; Zarkada, Anna K. ; Thurasamy, Ramayah 
172016Identifying organisational brand elements for UK universities: A content analysis of students’ perceptionsZarkada, Anna K. ; Kapareliotis, Ilias 
182016He Had a Meaning in my Mind’ Unpacking Celebrity Footballer BrandsZarkada, Anna K. ; Tzoumaka, Eugenia 
192016An evidence based analysis of branding UK UniversitiesZarkada, Anna K. ; Kapareliotis, Ilias 
202015Η Ελληνική πολιτική κουλτούρα ενάντια στις μεταρρυθμίσειςΖαρκάδα, Άννα ; Nakas, Aristides