Please use this identifier to cite or link to this item: https://hdl.handle.net/20.500.14279/23552
Title: He Had a Meaning in my Mind’ Unpacking Celebrity Footballer Brands
Authors: Zarkada, Anna K. 
Tzoumaka, Eugenia 
Major Field of Science: Social Sciences
Field Category: Economics and Business
Issue Date: 2016
Source: International Conference on Contemporary Marketing Issues, 2016, 22-24 June, Heraklion, Greece
Link: http://www.mkt.teithe.gr/iccmi2016/
Conference: International Conference on Contemporary Marketing Issues 
URI: https://hdl.handle.net/20.500.14279/23552
Rights: Ⓒ ICCMI
Type: Conference Papers
Affiliation : Athens University of Economics and Business 
Publication Type: Peer Reviewed
Appears in Collections:Δημοσιεύσεις σε συνέδρια /Conference papers or poster or presentation

CORE Recommender
Show full item record

Page view(s)

221
Last Week
0
Last month
0
checked on Nov 8, 2024

Google ScholarTM

Check


This item is licensed under a Creative Commons License Creative Commons