Zarkada, Anna K. (rp18008)

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Publications

All [99]

Articles [23]

Conference Papers [63]

Books & Book Chapters [10]

Others [3]

Type

Date issued

Journals

Publisher

2 Emerald
2 Taylor & Francis

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Date Issued: [2010 TO 2018]

Fulltext: No Fulltext

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	Issue Date	Title	Author(s)
1	2018	Perception management: A Content Analysis of the Greek Reality Show ‘Survivor’	Papakonstantinou, Katerina G. ; Zarkada, Anna K. ; Panigyrakis, George G.
2	2018	Antecedents of corporate sustainability in a multicultural society and the globalized economy	Zarkada, Anna K. ; Tzoumaka, Eugenia ; Niros, Meletios I.
3	2018	The impact of attitude, subjective norms, and perceived behavioural control on managers’ intentions to behave ethically	Kashif, Muhammad ; Zarkada, Anna K. ; Thurasamy, Ramayah
4	2017	Εκλογικά σώματα και προτιμήσεις ψήφου: Ανακαλύπτοντας τον “κανέναν”	Ζαρκάδα, Άννα ; Νάκας, Αριστείδης
5	2017	Customer aggression and organizational turnover among service employees: The moderating role of distributive justice and organizational pride	Kashif, Muhammad ; Zarkada, Anna K. ; Thurasamy, Ramayah
6	2017	The moderating effect of religiosity on ethical behavioural intentions: An application of the extended theory of planned behaviour to Pakistani bank employees	Kashif, Muhammad ; Zarkada, Anna K. ; Thurasamy, Ramayah
7	2016	Identifying organisational brand elements for UK universities: A content analysis of students’ perceptions	Zarkada, Anna K. ; Kapareliotis, Ilias
8	2016	He Had a Meaning in my Mind’ Unpacking Celebrity Footballer Brands	Zarkada, Anna K. ; Tzoumaka, Eugenia
9	2016	An evidence based analysis of branding UK Universities	Zarkada, Anna K. ; Kapareliotis, Ilias
10	2015	Η Ελληνική πολιτική κουλτούρα ενάντια στις μεταρρυθμίσεις	Ζαρκάδα, Άννα ; Nakas, Aristides
11	2015	The Application of the Elaboration Likelihood Model to Political Communication: Political Slogans and Change of Preference	Zarkada, Anna K. ; Georgoudi, F
12	2015	The Effect of Footballer Brand Characteristics on Fans’ Ticket Purchase Intention	Zarkada, Anna K. ; Tzoumaka, Eugenia
13	2015	Value co-destruction between customers and frontline employees: A social system perspective	Kashif, Muhammad ; Zarkada, Anna K.
14	26-Aug-2014	You Might Be Reputable But Are You ‘‘Liked’’? Orchestrating Corporate Reputation Co-Creation on Facebook	Zarkada, Anna K. ; Polydorou, Christina
15	2014	Exploring Soccer Fans’ Schemata Regarding Global VS Local Human Brands	Zarkada, Anna K. ; Tzoumaka, Eugenia
16	2014	The Future of Customer Service in a changing environment	Zarkada, Anna K. ; Panigyrakis, George G.
17	2014	Crafting the Craft's Reputation	Zarkada, Anna K.
18	2014	“Liking” those Who Rule the World: Politicians' Branding on Social Media	Zarkada, Anna K. ; Sotiropoulou, E
19	2014	Is Personal Branding pushing the epistemological boundaries of marketing?	Zarkada, Anna K.
20	2014	Achievement-Based Celebrities As Objects & Instruments Of Consumption	Zarkada, Anna K. ; Tzoumaka, Eugenia ; Siomkos, George ; Panigyrakis, George G.