Please use this identifier to cite or link to this item:
https://hdl.handle.net/20.500.14279/23557
Title: | The Application of the Elaboration Likelihood Model to Political Communication: Political Slogans and Change of Preference |
Authors: | Zarkada, Anna K. Georgoudi, F |
Major Field of Science: | Social Sciences |
Field Category: | Economics and Business |
Issue Date: | 2015 |
Source: | 44th EMAC Annual Conference, 2015, 26-29 May, Leuven, Belgium |
Link: | http://emac2015.emac-online.org/kuleuvencongres.be/EMAC2015.html |
Conference: | EMAC Annual Conference |
URI: | https://hdl.handle.net/20.500.14279/23557 |
Rights: | Ⓒ EMAC |
Type: | Conference Papers |
Affiliation : | Athens University of Economics and Business |
Publication Type: | Peer Reviewed |
Appears in Collections: | Δημοσιεύσεις σε συνέδρια /Conference papers or poster or presentation |
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