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Τίτλος: The impact of organizational learning on relationship orientation, logistics service effectiveness and performance
Συγγραφείς: Panayides, Photis 
Major Field of Science: Social Sciences
Λέξεις-κλειδιά: Marketing--Management;Logistics;Organizational learning;Relationship marketing
Ημερομηνία Έκδοσης: Ιαν-2007
Πηγή: Industrial marketing management, 2007, vol.36, no. 1, pp. 68–80.
Volume: 36
Issue: 1
Start page: 68
End page: 80
Περιοδικό: Industrial Marketing Management 
Περίληψη: The paper investigates the effects of organizational learning on inter-firm relationship orientation in the logistics service provider–client interaction. A conceptual model is developed and four research hypotheses are empirically examined using structural equation modelling. The data were collected via a survey of Hong Kong based logistics service providers. The results indicate that organisational learning has a positive influence on relationship orientation as well as on the improvement of logistics service effectiveness and firm performance. Theoretical, managerial and research implications are discussed
URI: https://hdl.handle.net/20.500.14279/1993
ISSN: 198501
DOI: 10.1016/j.indmarman.2005.07.001
Rights: © Elsevier
Type: Article
Affiliation: Cyprus University of Technology 
Affiliation: Cyprus International Institute of Management 
Publication Type: Peer Reviewed
Εμφανίζεται στις συλλογές:Άρθρα/Articles

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