Results 41-47 of 47 (Search time: 0.005 seconds).

Issue DateTitleAuthor(s)
411-Jan-2014Corporate Reputation Through Strategic Corporate Social Responsibility: Insights From Service Industry CompaniesKomodromos, Marcos ; Melanthiou, Yioula 
421-Jan-2013Airline industry consolidation and its effect on shareholder valueEvripidou, Loukia ; Melanthiou, Yioula 
431-Jul-2012Marketing Communication of Brands and Products in the New EraMelanthiou, Yioula 
441-Jul-2012Social Media: Marketing Public Relations' New Best FriendPapasolomou, Ioanna ; Melanthiou, Yioula 
451-Jan-2010Using social networks as a promotional tool for higher education institutionsMelanthiou, Yioula ; Fantis, Sophia 
461-Dec-2007Website design and development as an effective and efficient promotional tool: A case study in the hotel industry in CyprusVrontis, Demetris ; Ktoridou, Despo ; Melanthiou, Yioula 
471-Sep-2007A contemporary higher education student-choice model for developed countriesVrontis, Demetris ; Thrassou, Alkis ; Melanthiou, Yioula