1. Ktisis Cyprus University of Technology

Melanthiou, Yioula (rp21514)

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Publications

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Πλήρες Κείμενο:  No Fulltext
Ημερομηνία Έκδοσης:  [2020 TO 2021]

Αποτελέσματα για 1-10 από 10.

Ημερομηνία ΈκδοσηςΤίτλοςΣυγγραφέας
14-Οκτ-2021Giving power to those having less power: NGOs, YouTube and viralityAvgeropoulou, Aikaterini ; Melanthiou, Yioula 
227-Απρ-2021Sustainable development as a business advantage in real estateGklezakou, Evangelia ; Thrassou, Alkis ; Melanthiou, Yioula 
31-Ιαν-2021Environmental Turbulence and Strategic Aggressiveness in Sport Businesses During the Period of Economic CrisisKriemadis, Thanos ; Kariofyllas, Charalampos ; Melanthiou, Yioula ; Kartakoullis, Nikos ; Sakas, Damianos P. 
41-Ιαν-2021The influence of online and offline brand trust on consumer buying intentionNosi, Costanza ; Pucci, Tommaso ; Melanthiou, Yioula ; Zanni, Lorenzo 
514-Οκτ-2020Communication and social media management: theory, research and practiceDennis, Charles ; Foroudi, Pantea ; Melewar, T. C. ; Kitchen, Philip ; Melanthiou, Yioula ; Papasolonou, Ioanna 
61-Οκτ-2020Focusing on internal stakeholders to enable the implementation of organizational change towards corporate entrepreneurship : A case study from FranceChebbi, Hela ; Yahiaoui, Dorra ; Sellami, Mohamed ; Papasolomou-Doukakis, Ioanna ; Melanthiou, Yioula 
720-Μαρ-2020Hello Brand, let’s take a selfieUzunboylu, Naziyet ; Melanthiou, Yioula ; Papasolomou-Doukakis, Ioanna 
86-Ιαν-2020The new helping the old: Social media as a facilitator for variety seeking in food choices of the grey populationTeerakapibal, Surat ; Melanthiou, Yioula 
91-Ιαν-2020Managing founder-based brand identity during successionCasprini, Elena ; Melanthiou, Yioula ; Pucci, Tommaso ; Zanni, Lorenzo 
101-Ιαν-2020The ‘soft’ and ‘hard’ sides of the sharing economy: A discussion of marketing, financial and socio-cultural aspectsMelanthiou, Yioula ; Evripidou, Loukia ; Epaminonda, Epaminondas ; Komodromos, Marcos