Repository logoCyprus University of Technology
Log In(current)
Ελληνικά
English
  1. Home
  2. Cyprus University of Technology (Research Output)
  3. Δημοσιεύσεις σε συνέδρια /Conference papers or poster or presentation
  4. How Emotional Storytelling in Social Media Content Influences Advertising Effectiveness
  • Details

How Emotional Storytelling in Social Media Content Influences Advertising Effectiveness

Date Issued
June 2024
Author(s)
Voutsa, Maria C.  
Zarkada, Anna K.  
Subjects

Social media

Adertising effectiven...

Storytelling

Influencers

Explore by
  • Collections
  • Research Outputs
  • Researchers
  • Faculty & Departments
  • Theses
  • Patents
  • Projects
  • Journals
  • Conferences
Useful Links
  • Researcher Portfolio Guide
  • Researcher Profile
  • Create an ORCID ID
  • CUT Open Access Author Fund
  • ETDS Guide
Copyright Policies

Use Sherpa/Romeo to find publisher copyright policies

Go
Go
  • SPARC Author Addendum Engine
  • National Open Access Policy in Cyprus
Deposit your work to Ktisis
  • Self-archiving. Please sign in to Ktisis.
  • Email your work to:
    library.dspace@cut.ac.cy
  • Contact your subject librarian

Member of

OpenAIREre3dataOpenDOARCOREDART
Cyprus University of Technology
Library and
Information
Services

Copyright © 2022 - Library and Information Services Feedback - Built with DSpace-CRIS - 4Science

  • Accessibility settings
  • Privacy policy
  • End User Agreement
COAR NotifyCOAR Notify