1. Ktisis Cyprus University of Technology
  2. Cyprus University of Technology (Research Output)
  3. Δημοσιεύσεις σε συνέδρια /Conference papers or poster or presentation
Please use this identifier to cite or link to this item: https://hdl.handle.net/20.500.14279/26950
DC FieldValueLanguage
dc.contributor.authorChristoforou, Tandy-
dc.contributor.authorMelanthiou, Yioula-
dc.contributor.authorPapasolomou, Ioanna-
dc.date.accessioned2022-10-12T08:10:32Z-
dc.date.available2022-10-12T08:10:32Z-
dc.date.issued2021-04-
dc.identifier.citation25th International Conference on Corporate and Marketing Communications, 2020, 14-16 April, Granada, Spainen_US
dc.identifier.isbn978-84-338-6831-2-
dc.identifier.urihttps://hdl.handle.net/20.500.14279/26950-
dc.formatpdfen_US
dc.language.isoenen_US
dc.rightsAttribution-NonCommercial-NoDerivatives 4.0 International*
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/4.0/*
dc.subjectChannelen_US
dc.subjectMarketingen_US
dc.subjectRetailingen_US
dc.subjectAugmented Realityen_US
dc.subjectShopping Experienceen_US
dc.titleThe Effect of Integrating Augmented Reality to Omni-Channel Retailing and Its Impact on Customers Shopping Experienceen_US
dc.typeConference Papersen_US
dc.collaborationUniversity of Nicosiaen_US
dc.subject.categoryEconomics and Businessen_US
dc.countryCyprusen_US
dc.subject.fieldSocial Sciencesen_US
dc.publicationPeer Revieweden_US
dc.relation.conferenceInternational Conference on Corporate and Marketing Communicationsen_US
cut.common.academicyear2020-2021en_US
item.fulltextWith Fulltext-
item.openairecristypehttp://purl.org/coar/resource_type/c_c94f-
item.openairetypeconferenceObject-
item.grantfulltextopen-
item.languageiso639-1en-
item.cerifentitytypePublications-
crisitem.author.deptDepartment of Communication and Marketing-
crisitem.author.facultyFaculty of Communication and Media Studies-
crisitem.author.orcid0000-0002-1551-9820-
crisitem.author.parentorgFaculty of Communication and Media Studies-
Appears in Collections:Δημοσιεύσεις σε συνέδρια /Conference papers or poster or presentation
Files in This Item:
File Description SizeFormat
Melanthiou.pdfFulltext371.16 kBAdobe PDFView/Open
CORE Recommender
Show simple item record

Page view(s) 5

233
Last Week
9
Last month
5
checked on Feb 16, 2025

Download(s) 5

197
checked on Feb 16, 2025

Google ScholarTM

Check

Altmetric


This item is licensed under a Creative Commons License Creative Commons