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Cyprus University of Technology (Research Output)
Δημοσιεύσεις σε συνέδρια /Conference papers or poster or presentation
Physiological versus Self-report Measures in Emotional Advertising: A Research Agenda
Details
Physiological versus Self-report Measures in Emotional Advertising: A Research Agenda
Date Issued
July 2019
Author(s)
Margariti, Kostoula
Tsichla, Eirini
Hatzithomas, Leonidas
Voutsa, Maria C.
Subjects
Emotional advertising...