Please use this identifier to cite or link to this item:
https://hdl.handle.net/20.500.14279/23188| Title: | Gelotophobes, gelotophiles, katagelasticists and their media preferences: A new market’s psychographic variable | Authors: | Voutsa, Maria C. Boutsouki, Christina Hatzithomas, Leonidas Tsichla, Eirini |
Major Field of Science: | Social Sciences | Field Category: | Economics and Business | Keywords: | Gelotophobes;Gelotophiles;Katagelasticists | Issue Date: | Jul-2019 | Source: | 7th International Conference on Contemporary Marketing Issues, 2019, 10-12 July, Crete, Greece | Conference: | International Conference on Contemporary Marketing Issues | URI: | https://hdl.handle.net/20.500.14279/23188 | Rights: | Attribution-NonCommercial-NoDerivatives 4.0 International | Type: | Conference Papers | Affiliation : | Aristotle University of Thessaloniki |
| Appears in Collections: | Δημοσιεύσεις σε συνέδρια /Conference papers or poster or presentation |
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