Please use this identifier to cite or link to this item: https://hdl.handle.net/20.500.14279/14782
Title: Combining physiological with cognitive measures of online users to evaluate a physicians' review website
Authors: Gregoriades, Andreas 
Vozniuk, Olga 
metadata.dc.contributor.other: Γρηγοριάδης, Αντρέας
Major Field of Science: Social Sciences
Field Category: Computer and Information Sciences
Keywords: Design science;Eye tracking;Web usability;Electronic commerce
Issue Date: 2015
Source: ICE-B 2015 - 12th International Conference on e-Business, Proceedings; Part of 12th International Joint Conference on e-Business and Telecommunications, ICETE 2015 2015, Pages 152-159 12th International Conference on e-Business, ICE-B 2015; Colmar, Alsace; France; 20 July 2015 through 22 July 2015; Code 113531
Journal: ICE-B 2015 - 12th International Conference on e-Business, Proceedings; Part of 12th International Joint Conference on e-Business and Telecommunications, ICETE 2015 
Abstract: Patients' opinions is considered a new and promising way for evaluating the performance of medical practitioners. This paper presents a design science approach to the evaluation of a doctors' review website. Due to the importance of the decisions that patients might make using such websites, usability is considered as one of the critical parameter to their success. This paper reports on results from an experimental evaluation of a doctors' review website, using a combination of evaluation methods such as: Eye tracking, think aloud and surveys. Results from the evaluation process highlighted a number of issues related to the information architecture which have been address during the redesign of the website.
URI: https://hdl.handle.net/20.500.14279/14782
ISBN: 9789897581137
ISSN: 2-s2.0-84969822869
https://api.elsevier.com/content/abstract/scopus_id/84969822869
Rights: SciTePress
Type: Conference Papers
Affiliation : European University Cyprus 
Publication Type: Peer Reviewed
Appears in Collections:Δημοσιεύσεις σε συνέδρια /Conference papers or poster or presentation

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