Elicited emotions by disparaging humorous ads: The moderating role of gelotophobia, gelotophilia, and katagelasticism

Date Issued

September 2019

Author(s)

Voutsa, Maria C.

Boutsouki, Christina

Hatzithomas, Leonidas

Tsichla, Eirini

Subjects

Elicited emotions

Humorous ads

Gelotophobia

Gelotophilia

Katagelasticism

Affiliation

University of Macedonia

Aristotle University of Thessaloniki

Handle

https://hdl.handle.net/20.500.14279/23190