1. Ktisis Cyprus University of Technology

Department of Communication and Marketing

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Department of Communication and Marketing
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Description
The Department of Communication and Marketing at the Cyprus University of Technology aspires to establish itself as a regional center for teaching and research in the field of public communication and to gradually become a nationally and internationally recognized center of excellence. Its mission is to enhance scholarship in the field of public communication, predominantly in those aspects that are linked to the media, journalism, political communication, advertising and public relations. It will strongly focus on the European dimension and on the related domains of the communicative disciplines, with emphasis on the historical, social and political aspects of their evolution.

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Refined By:
Date Issued:  [2020 TO 2024]

Results 41-60 of 116 (Search time: 0.025 seconds).

Issue DateTitleAuthor(s)
412023Identifying Euroscepticism Using a Text-As-Data Approach: An Experimental Study Employing Parliamentary SpeechesDjouvas, Constantinos ; Christodoulou, Christos ; Charalampous, Antonis ; Ioannidis, Nikandros 
42Sep-2020Image annotation: the effects of content, lexicon and annotation methodTheodosiou, Zenonas ; Tsapatsoulis, Nicolas 
4329-Oct-2020Image retrieval via topic modelling of Instagram hashtagsTsapatsoulis, Nicolas 
44Oct-2021Instagram hashtags as a source of semantic information for Automatic Image AnnotationGiannoulakis, Stamatios 
4516-Jun-2022Instagram hashtags as image metadata for Automatic Image AnnotationGiannoulakis, Stamatios ; Tsapatsoulis, Nicolas 
46Nov-2020Internal Communication and Internal Marketing as elements of Integrated Marketing Communication (IMC) in Public UniversitiesPanigyrakis, George G. ; Kyriacou, Evdoxia 
4720-Apr-2022Is Airport Experience a Critical Antecedent for Destination Revisit? The Role of Environment in the Covid-19 EraYerimou, Pantelitsa ; Panigyrakis, George G. ; Themistocleous, Christos 
485-May-2021Journalism education in the post-truth era: an exploration of the voices of journalism students in Greece and CyprusTheodosiadou, Sofia ; Spyridou, Lia Paschalia ; Panagiotou, Nikos ; Milioni, Dimitra L. ; Papa, Venetia 
492021Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics) : PrefacePattichis, Constantinos S. ; Lanitis, Andreas ; Tsapatsoulis, Nicolas ; Panayides, Andreas S. ; Theocharides, Theocharis ; Vento, Mario 
502021Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics) : PrefacePattichis, Constantinos S. ; Lanitis, Andreas ; Tsapatsoulis, Nicolas ; Panayides, Andreas S. ; Theocharides, Theocharis ; Vento, Mario 
5114-Jul-2023LGBT in Advertising. How audience’s sexual conservatism influences the attitude towards the ads depicting LGBT charactersLeonidou, Sophia ; Voutsa, Maria C. 
5229-Jun-2023LGBT Portrayals in Advertising. Sexual conservatism and the effectiveness of ads depicting straight or trans characters.Leonidou, Sophia ; Voutsa, Maria C. 
5317-Aug-2020Looking for luxury CSR practices that make more sense: The role of corporate identity and consumer attitudePanigyrakis, George G. ; Panopoulos, Anastasios ; Koronaki, Eirini 
5416-Apr-2020Many losers – One winner? An examination of vote switching to the AfD in the 2017 German federal election using VAA dataWurthmann, Lucas Constantin ; Marschall, Stefan ; Triga, Vasiliki ; Manavopoulos, Vasilis 
551-Nov-2021Marketing ‘Literary England’ beyond the special interest touristIngram, Claire ; Themistocleous, Christos ; Rickly, Jillian M. ; McCabe, Scott 
5620-Jul-2023Measuring Perceived Internal Marketing and Employee Engagement in Higher Education InstitutionsKyriacou, Evdoxia ; Zarkada, Anna K. 
572023Medical Cannabis Brand Architecture: Establishing its Roots in Pharmaceutical MarketingNtais, Christos ; Suvatjis, Jean ; Melanthiou, Yioula 
582023Medical Cannabis: Modeling a Destigmatization Process for its Candidacy to Become a Pharmaceutical BrandNtais, Christos ; Suvatjis, Jean ; Melanthiou, Yioula 
593-Apr-2023Mega-influencer and celebrity brand engagement: antecedents and effect on fans’ purchasing behavioursZarkada, Anna K. 
6029-Sep-2022Modeling and Validating a News Recommender Algorithm in a Mainstream Medium-Sized News Organization: An Experimental ApproachSpyridou, Lia Paschalia ; Djouvas, Constantinos ; Milioni, Dimitra L.