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https://hdl.handle.net/20.500.14279/1993| Title: | The impact of organizational learning on relationship orientation, logistics service effectiveness and performance | Authors: | Panayides, Photis | Major Field of Science: | Social Sciences | Keywords: | Marketing--Management;Logistics;Organizational learning;Relationship marketing | Issue Date: | Jan-2007 | Source: | Industrial marketing management, 2007, vol.36, no. 1, pp. 68–80. | Volume: | 36 | Issue: | 1 | Start page: | 68 | End page: | 80 | Journal: | Industrial Marketing Management | Abstract: | The paper investigates the effects of organizational learning on inter-firm relationship orientation in the logistics service provider–client interaction. A conceptual model is developed and four research hypotheses are empirically examined using structural equation modelling. The data were collected via a survey of Hong Kong based logistics service providers. The results indicate that organisational learning has a positive influence on relationship orientation as well as on the improvement of logistics service effectiveness and firm performance. Theoretical, managerial and research implications are discussed | URI: | https://hdl.handle.net/20.500.14279/1993 | ISSN: | 198501 | DOI: | 10.1016/j.indmarman.2005.07.001 | Rights: | © Elsevier | Type: | Article | Affiliation: | Cyprus University of Technology | Affiliation : | Cyprus International Institute of Management |
| Appears in Collections: | Άρθρα/Articles |
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