Why do Airbnb hosts discriminate? Examining the sources and manifestations of discrimination in host practice
Journal
Journal of Hospitality and Tourism Management
Date Issued
March 2020
Author(s)
DOI
10.1016/j.jhtm.2020.01.005
Abstract
The responsible conduct of Airbnb hosts has been emphasised following recent media reports that reveal the presence of racial discrimination. Even though the platform introduced an anti-discrimination policy as a response, eliminating discrimination requires a greater understanding on the causes of discrimination occurring in P2P settings. This study responds to this research gap by examining the discriminatory practices of Airbnb hosts. Drawing from semi-structured interviews, we confirm that host practices often manifest various types of discrimination. Nonetheless, several hosts perceive the exclusion of specific groups of guests not as discriminatory but as a necessary tactic in safeguarding their property and wellbeing and a pre-requisite for a positive P2P experience. Theoretical and practical insights are derived from this study which may direct future research on the topic and inform policymakers of issues pertinent to effective platform governance.