Graphism and Intersemiotic Translation: An old idea or a new trend in advertising?

Journal

Image Journal of Interdisciplinary Image Science

Date Issued

September 2014

Author(s)

Zantides, Evripides

Kourdis, Evangelos

Subjects

Semiotics

Advertising

Affiliation

Cyprus University of Technology

Aristotle University of Thessaloniki

Handle

https://hdl.handle.net/20.500.14279/16895