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Journal of International Consumer Marketing

Name
Journal of International Consumer Marketing
Subjects
Product placement planning
Buyer-seller relationships
E-commerce
Internet banking
Relationship selling
Online shopping
Consumer ethics
Impulse buying
Celebrity endorsements
Web communication strategies
Consumer ethnocentrism
Green purchasing behavior
Brand association
Marketing sacred goods
ISSN
1528-7068
Impact Factor (2 years)
1.170
Publisher
Taylor & Francis
Journal type
Hybrid
Journal Webpage
https://www.tandfonline.com/toc/wicm20/current
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