Panigyrakis, George G. (rp10241)

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Publisher: Taylor & Francis

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		Issue Date	Title	Author(s)	Journal
	1	2014	A philosophical investigation of the transition from integrated marketing communications to metamodern meaning co-creation	Panigyrakis, George G. ; Zarkada, Anna K.	Journal of Global Scholars of Marketing Science
	2	1-Jan-2001	Brand teams and the brand management structure in pharmaceutical and other fast-moving consumer goods companies	Veloutsou, Cleopatra A. ; Panigyrakis, George G.	Journal of Strategic Marketing