Journals Journal of Global Scholars of Marketing Science
Name
Journal of Global Scholars of Marketing Science
Subjects
Global marketing needs
Global marketing trends
Marketing theory and practice
Global marketing trends
Marketing theory and practice
ISSN
2163-9167
Description
The Journal of Global Scholars of Marketing Science (JGSMS) is a quarterly journal that publishes original and peer-reviewed papers that significantly contribute to the overall advancement of marketing theory, research, and practice. JGSMS is the official journal of the Korean Scholars of Marketing Science.
The JGSMS vision:
JGSMS endeavors to be a “global bridge” connecting marketing scholars throughout the world. JGSMS has an Asian base, but a global scope. We publish high-quality scholarly articles on marketing written by contributors representing the leading academic authors from Asia and worldwide. As we state on the cover of every issue, our positioning statement, our value added to the marketing scholar readership, is truly to “Bridge Asia and the World.”
The JGSMS vision:
JGSMS endeavors to be a “global bridge” connecting marketing scholars throughout the world. JGSMS has an Asian base, but a global scope. We publish high-quality scholarly articles on marketing written by contributors representing the leading academic authors from Asia and worldwide. As we state on the cover of every issue, our positioning statement, our value added to the marketing scholar readership, is truly to “Bridge Asia and the World.”
Publisher
Taylor & Francis
Journal Webpage
Journal type
Open Access