Panigyrakis, George G. (rp10241)

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Date Issued: [2020 TO 2024]

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		Issue Date	Title	Author(s)	Journal
	1	2020	All we have is words: applying rhetoric to examine how social media marketing activities strengthen the connection between the brand and the self	Panigyrakis, George G. ; Panopoulos, Anastasios ; Koronaki, Eirini	International Journal of Advertising
	2	2020	Organisational culture at higher educational institutions: The importance of internal marketing	Kyriacou, Evdoxia ; Panigyrakis, George G.	Journal of Cultural Marketing Strategy