Hatzithomas, Leonidas (rp02181)

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Publications

All [31]

Articles [12]

Conference Papers [16]

Books & Book Chapters [3]

Type

3 Article

Date issued

3 2021

Journals

Publisher

1 Inderscience
1 Wiley

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Fulltext: No Fulltext

Date Issued: [2020 TO 2024]

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		Issue Date	Title	Author(s)	Journal
	1	Aug-2021	A superiority–inferiority hypothesis on disparagement humor: The role of disposition toward ridicule	Hatzithomas, Leonidas ; Voutsa, Maria C. ; Boutsouki, Christina ; Zotos, Yorgos	Journal of Consumer Behaviour
	2	2021	Α path to our heart: Visual metaphors and “white” space in advertising aesthetic pleasure	Margariti, Kostoula ; Hatzithomas, Leonidas ; Boutsouki, Christina ; Zotos, Yorgos	International Journal of Advertising
	3	2021	Examining consumer responses to YouTube ads through facial expressions and self-reports: the role of gender identity and emotional appeals	Voutsa, Maria C. ; Tsichla, Eirini ; Hatzithomas, Leonidas ; Margariti, Kostoula	International Journal of Internet Marketing and Advertising