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Ημερομηνία Έκδοσης:  [2020 TO 2024]
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Αποτελέσματα για 1-3 από 3.

Ημερομηνία ΈκδοσηςΤίτλοςΣυγγραφέαςJournal
1Αυγ-2021A superiority–inferiority hypothesis on disparagement humor: The role of disposition toward ridiculeHatzithomas, Leonidas ; Voutsa, Maria C. ; Boutsouki, Christina ; Zotos, Yorgos Journal of Consumer Behaviour 
22021Α path to our heart: Visual metaphors and “white” space in advertising aesthetic pleasureMargariti, Kostoula ; Hatzithomas, Leonidas ; Boutsouki, Christina ; Zotos, Yorgos International Journal of Advertising 
32021Examining consumer responses to YouTube ads through facial expressions and self-reports: the role of gender identity and emotional appealsVoutsa, Maria C. ; Tsichla, Eirini ; Hatzithomas, Leonidas ; Margariti, Kostoula International Journal of Internet Marketing and Advertising