Department of Communication and Marketing

Organization name
Department of Communication and Marketing
Description
The Department of Communication and Marketing at the Cyprus University of Technology aspires to establish itself as a regional center for teaching and research in the field of public communication and to gradually become a nationally and internationally recognized center of excellence. Its mission is to enhance scholarship in the field of public communication, predominantly in those aspects that are linked to the media, journalism, political communication, advertising and public relations. It will strongly focus on the European dimension and on the related domains of the communicative disciplines, with emphasis on the historical, social and political aspects of their evolution.

OrgUnit's Researchers publications
(Dept/Workgroup Publication)



Refined By:
Type:  Conference Papers
Fulltext:  With Fulltext
Date Issued:  [2020 TO 2024]

Results 1-20 of 20 (Search time: 0.02 seconds).

Issue DateTitleAuthor(s)
15-Jul-2023Airport Environment and its influence on Traveller Emotions, Perceived Quality and RevisitYerimou, Pantelitsa ; Themistocleous, Christos 
24-Nov-2023Are journalists willing to support democratic innovations? Professional role perceptions at times of political disconnectionSpyridou, Lia Paschalia ; Ioannides, Nikandros 
37-Sep-2022Classification of Instagram photos: Topic modelling vs transfer learningTsapatsoulis, Nicolas 
44-Apr-2023Communicating the brand promise to internal stakeholders in Higher Education InstitutionsKyriacou, Evdoxia ; Zarkada, Anna K. 
520-Jul-2023Converging on a new theoretical foundation for marketing research and air transport: research evolution from 1977 to 2022 and an agenda for future inquiryLeonidou, Erasmia 
612-Jun-2022Customer Privacy: Investigating the impact of data capturing techniques on consumer information disclosureThemistocleous, Christos ; Pagiaslis, Anastasios ; Smith, Andrew 
723-Jun-2022Does sense of place matter? Investigating the role of airport atmospherics on destination revisitYerimou, Pantelitsa ; Themistocleous, Christos ; Panigyrakis, George G. 
88-Jul-2022The duplicitous effects of COVID-19 perception on behavioural tendencies towards fashion brands on Instagram in a sub-Saharan African contextMahmoud, Ali B. ; Voutsa, Maria C. ; Solakis, Konstantinos ; Grigoriou, Nichoals 
920-Aug-2023Emotions and Disclosures: Calm versus Frustrated StatesThemistocleous, Christos 
102022Explaining support for the Russian invasion in UkraineGemenis, Kostas 
116-Jul-2023Frustration and Disclosure Decision-Making: Over-Disclosure or Clam-up?Themistocleous, Christos 
12Nov-2020Internal Communication and Internal Marketing as elements of Integrated Marketing Communication (IMC) in Public UniversitiesPanigyrakis, George G. ; Kyriacou, Evdoxia 
1320-Apr-2022Is Airport Experience a Critical Antecedent for Destination Revisit? The Role of Environment in the Covid-19 EraYerimou, Pantelitsa ; Panigyrakis, George G. ; Themistocleous, Christos 
1414-Jul-2023LGBT in Advertising. How audience’s sexual conservatism influences the attitude towards the ads depicting LGBT charactersLeonidou, Sophia ; Voutsa, Maria C. 
1529-Jun-2023LGBT Portrayals in Advertising. Sexual conservatism and the effectiveness of ads depicting straight or trans characters.Leonidou, Sophia ; Voutsa, Maria C. 
1620-Jul-2023Measuring Perceived Internal Marketing and Employee Engagement in Higher Education InstitutionsKyriacou, Evdoxia ; Zarkada, Anna K. 
173-Apr-2023Mega-influencer and celebrity brand engagement: antecedents and effect on fans’ purchasing behavioursZarkada, Anna K. 
1819-Apr-2022The Product Involvement Effect on Thought Elicitation and Attitude Strength in The Online EnvironmentPalla, Polyxeni Jenny ; Kyriacou, Evdoxia ; Zarkada, Anna K. 
19Apr-2020The role of office atmospherics on enhancing internal marketing effectiveness in fulfilling job satisfaction: an application to the shipping industryPanigyrakis, George G. ; Yerimou, Pantelitsa ; Kyriacou, Evdoxia 
201-Feb-2024Η προσωποποίηση της πολιτικής, η επικυριαρχία της εικόνας και η κρίση της κομματικής δημοκρατίαςTriga, Vasiliki