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| Issue Date | Title | Author(s) |
| 2014 | Achievement-Based Celebrities As Objects & Instruments Of Consumption | Zarkada, Anna K. ; Tzoumaka, Eugenia ; Siomkos, George ; Panigyrakis, George G. |
| 2018 | Antecedents of corporate sustainability in a multicultural society and the globalized economy | Zarkada, Anna K. ; Tzoumaka, Eugenia ; Niros, Meletios I. |
| 2015 | The Effect of Footballer Brand Characteristics on Fans’ Ticket Purchase Intention | Zarkada, Anna K. ; Tzoumaka, Eugenia |
| 2014 | Exploring Soccer Fans’ Schemata Regarding Global VS Local Human Brands | Zarkada, Anna K. ; Tzoumaka, Eugenia |
| 2016 | He Had a Meaning in my Mind’ Unpacking Celebrity Footballer Brands | Zarkada, Anna K. ; Tzoumaka, Eugenia |
| 1-Jan-2017 | Hosting a successful metamodern party: Mixed methods management research on the web 2.0+ | Zarkada, Anna K. ; Panigyrakis, George G. ; Tzoumaka, Eugenia |
| 2020 | The structure, content and context of achieved celebrity brands: A study of footballers in their brandscapes | Zarkada, Anna K. ; Tzoumaka, Eugenia |
| 2017 | Thou Shalt Not Consume the Rivals: Rivalry Effects on Behavioural Intentions of Sports Celebrity Brand Offerings | Zarkada, Anna K. ; Tzoumaka, Eugenia |
| 2013 | Towards a model of Consumer Engagement with Celebrity Brands | Zarkada, Anna K. ; Tzoumaka, Eugenia |
