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https://hdl.handle.net/20.500.14279/8989
Τίτλος: | Antecedents and Consequences of Infidelity in Cross-border Business Relationships | Συγγραφείς: | Leonidou, Leonidas C. Aykol, Bilge Fotiadis, Thomas A. Christodoulides, Paul |
Major Field of Science: | Engineering and Technology | Field Category: | Electrical Engineering - Electronic Engineering - Information Engineering | Λέξεις-κλειδιά: | Infidelity;Relationship quality;Exporting;Exporter-importer relationships | Ημερομηνία Έκδοσης: | Μαρ-2017 | Πηγή: | Journal of International Marketing, 2017, vol. 25, no. 1, pp. 46-71 | Volume: | 25 | Issue: | 1 | Start page: | 46 | End page: | 71 | Περιοδικό: | Journal of International Marketing | Περίληψη: | The volatile, complex, and distant nature of the international business environment inevitably gives rise to incidences of infidelity among interacting exporters and importers. The authors propose and test a theoretically anchored model of the antecedents and consequences of infidelity in exporter-importer (E-I) working relationships. The findings confirm that importer’s infidelity incidences are higher in those cases where trust, satisfaction, commitment, and cooperation are low in the relationship. In fact, the association between poor relationship quality and infidelity becomes stronger when the relationship is at a declining stage and is relatively young. The existence of infidelity in the relationship will lead to either punitive actions or reassessment measures on the part of the exporter, which are moderated by the degree of long-term orientation and social bonding that exists between the interacting parties. | URI: | https://hdl.handle.net/20.500.14279/8989 | ISSN: | 15477215 | DOI: | 10.1509/jim.15.0166 | Rights: | © American Marketing Association | Type: | Article | Affiliation: | University of Cyprus Dokuz Eylül University Democritus University of Thrace Cyprus University of Technology |
Εμφανίζεται στις συλλογές: | Άρθρα/Articles |
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