The Effect of Footballer Brand Characteristics on Fans’ Ticket Purchase Intention

Zarkada, Anna K.; Tzoumaka, Eugenia

Please use this identifier to cite or link to this item: https://hdl.handle.net/20.500.14279/23554

DC Field	Value	Language
dc.contributor.author	Zarkada, Anna K.	-
dc.contributor.author	Tzoumaka, Eugenia	-
dc.date.accessioned	2021-11-02T11:18:59Z	-
dc.date.available	2021-11-02T11:18:59Z	-
dc.date.issued	2015	-
dc.identifier.citation	European Marketing ACademy, 2015, 26-29 May, Leuven, Belgium	en_US
dc.identifier.uri	https://hdl.handle.net/20.500.14279/23554	-
dc.format	pdf	en_US
dc.language.iso	en	en_US
dc.rights	Ⓒ EMAC	en_US
dc.rights.uri	http://creativecommons.org/licenses/by-nc-nd/4.0/	*
dc.title	The Effect of Footballer Brand Characteristics on Fans’ Ticket Purchase Intention	en_US
dc.type	Conference Papers	en_US
dc.link	http://emac2015.emac-online.org/kuleuvencongres.be/EMAC2015.html	en_US
dc.collaboration	Athens University of Economics and Business	en_US
dc.collaboration	American College of Greece	en_US
dc.subject.category	Economics and Business	en_US
dc.journals	Subscription	en_US
dc.country	Greece	en_US
dc.subject.field	Social Sciences	en_US
dc.publication	Peer Reviewed	en_US
dc.relation.conference	European Marketing Academy Conference	en_US
cut.common.academicyear	2014-2015	en_US
item.openairecristype	http://purl.org/coar/resource_type/c_c94f	-
item.openairetype	conferenceObject	-
item.cerifentitytype	Publications	-
item.grantfulltext	none	-
item.languageiso639-1	en	-
item.fulltext	No Fulltext	-
crisitem.author.dept	Department of Communication and Marketing	-
crisitem.author.faculty	Faculty of Communication and Media Studies	-
crisitem.author.orcid	0000-0002-9382-6412	-
crisitem.author.parentorg	Faculty of Communication and Media Studies	-
Appears in Collections:	Δημοσιεύσεις σε συνέδρια /Conference papers or poster or presentation