Zarkada, Anna K. (rp18008)

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Publications

All [98]

Articles [23]

Conference Papers [63]

Books & Book Chapters [9]

Others [3]

Type

4 Article

Date issued

1 2022
1 2021
2 2020

Journals

Publisher

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Date Issued: [2020 TO 2024]

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		Issue Date	Title	Author(s)	Journal
	1	13-Dec-2022	The effect of involvement on attitude formation and strength in the digital domain	Palla, Polyxeni Jenny ; Kyriacou, Evdoxia ; Zarkada, Anna K.	Journal of Marketing Communications
	2	2021	Training young female entrepreneurs on a national-scale: the Greek 'Genesis' Project case study	Zarkada, Anna K. ; Kapareliotis, Ilias	EuroMed Journal of Management
	3	2020	The structure, content and context of achieved celebrity brands: A study of footballers in their brandscapes	Zarkada, Anna K. ; Tzoumaka, Eugenia	International Journal of Sport Management and Marketing
	4	2020	Editorial	Zarkada, Anna K.	International Journal of Sport Management and Marketing