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Results 1-9 of 9 (Search time: 0.057 seconds).

Issue DateTitleAuthor(s)
12019Visual metaphors in food advertising: A cross-cultural studyMargariti, Kostoula ; Boutsouki, Christina ; Hatzithomas, Leonidas ; Zotos, Yorgos 
22017Corporate facebook posts in the UK & Greece: A content analysisRiskos, Kyriakos ; Hatzithomas, Leonidas ; Boutsouki, Christina ; Zotos, Yorgos 
31-Oct-2016The role of economic conditions on humor generation and attitude towards humorous TV commercialsHatzithomas, Leonidas ; Boutsouki, Christina ; Zotos, Yorgos 
41-Jan-2016Gender stereotypes in advertising: A review of current researchGrau, Stacy Landreth ; Zotos, Yorgos 
51-Jan-2016Gender stereotypes in advertising: Exploring new directionsZotos, Yorgos ; Grau, Stacy Landreth 
62016Gender portrayals revisited: searching for explicit and implicit stereotypes in Cypriot magazine advertisementsTsichla, Eirini ; Zotos, Yorgos 
7Nov-2014Snapshots of men and women in interaction: an investigation of stereotypes in print advertisement relationship portrayalsZotos, Yorgos ; Tsichla, Eirini 
81-Feb-2011Humor and cultural values in print advertising: a cross-cultural studyZotos, Yorgos ; Hatzithomas, Leonidas ; Boutsouki, Christina 
927-Apr-2010Quantity surcharges and consumer awareness in a new retail environmentZotos, Yorgos ; Boutsouki, Christina ; Palla, Polyxeni