1. Ktisis Cyprus University of Technology

Events International Conference on Corporate and Marketing Communications

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Conference title
International Conference on Corporate and Marketing Communications

Events Publications
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Αποτελέσματα για 1-7 από 7.

Ημερομηνία ΈκδοσηςΤίτλοςΣυγγραφέας
14-Απρ-2023Communicating the brand promise to internal stakeholders in Higher Education InstitutionsKyriacou, Evdoxia ; Zarkada, Anna K. 
23-Απρ-2023Mega-influencer and celebrity brand engagement: antecedents and effect on fans’ purchasing behavioursZarkada, Anna K. 
320-Απρ-2022Is Airport Experience a Critical Antecedent for Destination Revisit? The Role of Environment in the Covid-19 EraYerimou, Pantelitsa ; Panigyrakis, George G. ; Themistocleous, Christos 
4Απρ-2021The Effect of Integrating Augmented Reality to Omni-Channel Retailing and Its Impact on Customers Shopping ExperienceChristoforou, Tandy ; Melanthiou, Yioula ; Papasolomou, Ioanna 
5Απρ-2020The role of office atmospherics on enhancing internal marketing effectiveness in fulfilling job satisfaction: an application to the shipping industryPanigyrakis, George G. ; Yerimou, Pantelitsa ; Kyriacou, Evdoxia 
62011The personal branding phenomenon: Pushing epistemological boundaries or desperately marketing marketing?Zarkada, Anna K. 
7Απρ-2003Corporate Social Responsibility: A Pilot study into the realities of the business sector in CyprusKrambia-Kapardis, Maria ; Papasolomou-Doukakis, Ioanna ; Katsioulides, Marios