1. Ktisis Cyprus University of Technology
  2. Cyprus University of Technology (Research Output)
  3. Άρθρα/Articles
Please use this identifier to cite or link to this item: https://hdl.handle.net/20.500.14279/8526
DC FieldValueLanguage
dc.contributor.authorZopiatis, Anastasios-
dc.contributor.authorTheocharous, Antonis L.-
dc.contributor.authorKosmas, Petros C.-
dc.contributor.authorWebster, Craig-
dc.contributor.authorMelanthiou, Yioula-
dc.date.accessioned2016-05-25T05:57:04Z-
dc.date.available2016-05-25T05:57:04Z-
dc.date.issued2016-11-01-
dc.identifier.citationInternational Journal of Tourism Research, 2016, vol.18, no. 2, pp.579-590en_US
dc.identifier.issn15221970-
dc.identifier.urihttps://hdl.handle.net/20.500.14279/8526-
dc.description.abstractLoyalty programs, popular in today's competitive business environment, have been capturing the attention of the tourism industry since the mid 80's. While many segments of the industry have successfully utilized loyalty programs, the development of a country-wide loyalty scheme still poses major challenges. Reflecting the findings of an extensive mixed methods research, the paper set out to empirically investigate tourists' willingness to participate in a country-wide loyalty scheme, define the incentives they expect from such a scheme, and, explore the perceptions of hospitality stakeholders towards this potential development. Findings are of interest to both academic scholars and industry stakeholders. Copyright © 2016 John Wiley & Sons, Ltd.en_US
dc.formatpdfen_US
dc.language.isoenen_US
dc.relation.ispartofInternational Journal of Tourism Researchen_US
dc.rights© Wileyen_US
dc.subjectLoyalty Schemesen_US
dc.subjectTourismen_US
dc.subjectRelationship Marketingen_US
dc.subjectMixed Methodsen_US
dc.subjectCyprusen_US
dc.titleDeveloping a Country-wide Tourist Loyalty Scheme: A Barren Landscapeen_US
dc.typeArticleen_US
dc.linkhttp://onlinelibrary.wiley.com/doi/10.1002/jtr.2075/fullen_US
dc.collaborationCyprus University of Technologyen_US
dc.collaborationBall State Universityen_US
dc.collaborationUniversity of Nicosiaen_US
dc.subject.categoryEconomics and Businessen_US
dc.journalsSubscriptionen_US
dc.countryCyprusen_US
dc.countryUnited Statesen_US
dc.subject.fieldSocial Sciencesen_US
dc.publicationPeer Revieweden_US
dc.identifier.doi10.1002/jtr.2075en_US
dc.dept.handle123456789/85-
dc.relation.issue2en_US
dc.relation.volume18en_US
cut.common.academicyear2015-2016en_US
dc.identifier.spage579en_US
dc.identifier.epage590en_US
item.openairetypearticle-
item.cerifentitytypePublications-
item.fulltextNo Fulltext-
item.grantfulltextnone-
item.openairecristypehttp://purl.org/coar/resource_type/c_6501-
item.languageiso639-1en-
crisitem.author.deptDepartment of Hospitality and Tourism Management-
crisitem.author.deptDepartment of Hospitality and Tourism Management-
crisitem.author.deptDepartment of Hospitality and Tourism Management-
crisitem.author.deptDepartment of Communication and Marketing-
crisitem.author.facultyFaculty of Tourism Management, Hospitality and Entrepreneurship-
crisitem.author.facultyFaculty of Tourism Management, Hospitality and Entrepreneurship-
crisitem.author.facultyFaculty of Tourism Management, Hospitality and Entrepreneurship-
crisitem.author.facultyFaculty of Communication and Media Studies-
crisitem.author.orcid0000-0002-5171-0200-
crisitem.author.orcid0000-0002-7269-9581-
crisitem.author.orcid0000-0002-6572-9797-
crisitem.author.orcid0000-0002-1551-9820-
crisitem.author.parentorgFaculty of Tourism Management, Hospitality and Entrepreneurship-
crisitem.author.parentorgFaculty of Tourism Management, Hospitality and Entrepreneurship-
crisitem.author.parentorgFaculty of Tourism Management, Hospitality and Entrepreneurship-
crisitem.author.parentorgFaculty of Communication and Media Studies-
crisitem.journal.journalissn1522-1970-
crisitem.journal.publisherWiley-
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