1. Ktisis Cyprus University of Technology
  2. Cyprus University of Technology (Research Output)
  3. Δημοσιεύσεις σε συνέδρια /Conference papers or poster or presentation
Please use this identifier to cite or link to this item: https://hdl.handle.net/20.500.14279/23478
DC FieldValueLanguage
dc.contributor.authorPapakonstantinou, Katerina G.-
dc.contributor.authorZarkada, Anna K.-
dc.contributor.authorPanigyrakis, George G.-
dc.date.accessioned2021-10-29T09:16:05Z-
dc.date.available2021-10-29T09:16:05Z-
dc.date.issued2018-
dc.identifier.citationInternational Conference on Corporate and Marketing Communications, 2018, 12-13 April, University of Exeter, UKen_US
dc.identifier.urihttps://hdl.handle.net/20.500.14279/23478-
dc.description.abstractThe purpose of this paper is to explore the relationship between the application of various perception management techniques and the success of the 2017 Greek version of the reality TV show ‘Survivor’, which repeatedly achieved the unprecedented viewership of 80%. Utilising a theory-driven content analysis of audio-visual data (32 episodes and a total of 86,5 hours) it is demonstrated that all perception management techniques identified in the literature were employed in the show and the frequency and intensity of their use was directly correlated with viewership.en_US
dc.formatpdfen_US
dc.language.isoenen_US
dc.rightsⒸ University of Exeteren_US
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/4.0/*
dc.subjectPerception managementen_US
dc.subjectcontent analysisen_US
dc.subjectreality television showen_US
dc.subjectsocial televisionen_US
dc.subjectSurvivoren_US
dc.titlePerception management: A Content Analysis of the Greek Reality Show ‘Survivor’en_US
dc.typeConference Papersen_US
dc.linkhttp://business-school.exeter.ac.uk/newsandevents/conferences/corporate_marketing/en_US
dc.collaborationAthens University of Economics and Businessen_US
dc.collaborationCyprus University of Technologyen_US
dc.subject.categoryEconomics and Businessen_US
dc.journalsSubscriptionen_US
dc.countryCyprusen_US
dc.countryGreeceen_US
dc.subject.fieldSocial Sciencesen_US
dc.publicationPeer Revieweden_US
dc.relation.conference23rd International Conference on Corporate and Marketing Communicationsen_US
cut.common.academicyear2017-2018en_US
item.openairetypeconferenceObject-
item.cerifentitytypePublications-
item.fulltextNo Fulltext-
item.grantfulltextnone-
item.openairecristypehttp://purl.org/coar/resource_type/c_c94f-
item.languageiso639-1en-
crisitem.author.deptDepartment of Communication and Marketing-
crisitem.author.deptDepartment of Communication and Marketing-
crisitem.author.facultyFaculty of Communication and Media Studies-
crisitem.author.facultyFaculty of Communication and Media Studies-
crisitem.author.orcid0000-0002-9382-6412-
crisitem.author.orcid0000-0002-2099-5944-
crisitem.author.parentorgFaculty of Communication and Media Studies-
crisitem.author.parentorgFaculty of Communication and Media Studies-
Appears in Collections:Δημοσιεύσεις σε συνέδρια /Conference papers or poster or presentation
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