1. Ktisis Cyprus University of Technology

Zarkada, Anna K. (rp18008)

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Publications


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Date Issued:  [2010 TO 2019]
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Type:  Conference Papers
Date Issued:  2013

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Issue DateTitleAuthor(s)
12013Towards a model of Consumer Engagement with Celebrity BrandsZarkada, Anna K. ; Tzoumaka, Eugenia 
22013Adapting to Survive : Facebook’s Introduction into the IMC EcosystemZarkada, Anna K.