1. Ktisis Cyprus University of Technology

Iaia, Lea (rp17902)

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Publications


Αποτελέσματα για 1-4 από 4.

Ημερομηνία ΈκδοσηςΤίτλοςΣυγγραφέας
11-Ιαν-2023Smart City’s Internationalization and International Management Strategies in the Digital Era: A Systematic Literature ReviewMarchesani, Filippo ; Iaia, Lea ; Masciarelli, Francesca ; Christofi, Michael 
21-Οκτ-2022The malevolent side of masstige consumers’ behavior: The role of dark triad and technology propensityIaia, Lea ; Leonelli, Simona ; Masciarelli, Francesca ; Christofi, Michael ; Cooper, Sir Cary L. 
32021Marketing innovation and internationalization in smart city development: a systematic review, framework and research agendaChristofi, Michael ; Iaia, Lea ; Marchesani, Filippo ; Masciarelli, Francesca 
427-Οκτ-2020CRM campaigns with choice for enhanced business process performance: The collectivist customers’ collaborative role for positive word-of-mouthChristofi, Michael ; Thrassou, Alkis ; Chebbi, Hela ; Ahmed, Zafar U. ; Grandhi, Balakrishna ; Iaia, Lea