Refined By:
Ημερομηνία Έκδοσης:  [2010 TO 2019]
Πλήρες Κείμενο:  No Fulltext

Αποτελέσματα για 1-11 από 11.

Ημερομηνία ΈκδοσηςΤίτλοςΣυγγραφέαςJournal
11-Οκτ-2019Augmented reality in the tourism industry: A multi-stakeholder analysis of museumsSerravalle, Francesca ; Ferraris, Alberto ; Vrontis, Demetris ; Thrassou, Alkis ; Christofi, Michael Tourism Management Perspectives 
21-Σεπ-2019Triggering technological innovation through cross-border mergers and acquisitions: A micro-foundational perspectiveChristofi, Michael ; Vrontis, Demetris ; Thrassou, Alkis ; Shams, S. M. Riad Technological Forecasting and Social Change 
31-Ιαν-2019Analysing three decades of emerging market research: Future research directionsPereira, Vijay ; Vrontis, Demetris ; Christofi, Michael ; Temouri, Yama British Journal of Management 
42019Global business shunning hospitality jobs: A disguised power struggle?Vassou, Chrystalla ; Christofi, Michael ; Simillidou, Aspasia ; Vrontis, Demetris Journal for Global Business Advancement 
51-Ιαν-2017Marketing research on mergers and acquisitions: a systematic review and future directionsChristofi, Michael ; Leonidou, Erasmia ; Vrontis, Demetris International Marketing Review 
61-Ιαν-2017A value-based transcription of student choices into higher education branding practicesMelanthiou, Yioula ; Thrassou, Alkis ; Vrontis, Demetris Global Business and Economics Review 
72-Απρ-2016Consumer preference, satisfaction, and intentional behavior: Investigating consumer attitudes for branded or unbranded productsIazzi, Antonio ; Vrontis, Demetris ; Trio, Oronzo ; Melanthiou, Yioula Journal of Transnational Management 
810-Αυγ-2015Innovation and cause-related marketing success: A conceptual framework and propositionsChristofi, Michael ; Leonidou, Erasmia ; Vrontis, Demetris ; Kitchen, Phillip ; Papasolomou, Ioanna Journal of Services Marketing 
91-Ιαν-2015Cause-related marketing, product innovation and extraordinary sustainable leadership: The root towards sustainabilityChristofi, Michael ; Leonidou, Erasmia ; Vrontis, Demetris Global Business and Economics Review 
101-Ιαν-2014Product innovation and cause-related marketing success: A conceptual framework and a research agendaChristofi, Michael ; Vrontis, Demetris ; Leonidou, Erasmia Marketing Intelligence and Planning 
111-Ιαν-2013Cause-related marketing and strategic agility: An integrated framework for gaining the competitive advantageChristofi, Michael ; Kaufmann Hans, Ruediger ; Vrontis, Demetris ; Leonidou, Erasmia World Review of Entrepreneurship, Management and Sustainable Development