Margariti, Kostoula (rp10235)

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Publications

All [6]

Articles [3]

Conference Papers [2]

Books & Book Chapters [1]

Type

2 Article
1 Book Chapter

Date issued

3 2021

Journals

Publisher

1 Inderscience

Fulltext

2 No Fulltext
1 With Fulltext

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Date Issued: [2020 TO 2024]

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		Issue Date	Title	Author(s)
	1	2021	Gender Responses to Emotional Appeals in Advertising: Comparing Self-Reports and Facial Expressions	Tsichla, Eirini ; Voutsa, Maria C. ; Margariti, Kostoula ; Hatzithomas, Leonidas
	2	2021	Α path to our heart: Visual metaphors and “white” space in advertising aesthetic pleasure	Margariti, Kostoula ; Hatzithomas, Leonidas ; Boutsouki, Christina ; Zotos, Yorgos
	3	2021	Examining consumer responses to YouTube ads through facial expressions and self-reports: the role of gender identity and emotional appeals	Voutsa, Maria C. ; Tsichla, Eirini ; Hatzithomas, Leonidas ; Margariti, Kostoula