Journals Business Process Management Journal

Name
Business Process Management Journal

Journals Publications
(All)



Results 1-1 of 1 (Search time: 0.001 seconds).

Issue DateTitleAuthor(s)
127-Oct-2020CRM campaigns with choice for enhanced business process performance: The collectivist customers’ collaborative role for positive word-of-mouthChristofi, Michael ; Thrassou, Alkis ; Chebbi, Hela ; Ahmed, Zafar U. ; Grandhi, Balakrishna ; Iaia, Lea