Events 4th International Conference on Contemporary Marketing Issues

Conference title
4th International Conference on Contemporary Marketing Issues

Events Publications
(All)



Results 1-1 of 1 (Search time: 0.007 seconds).

Issue DateTitleAuthor(s)
12016Identifying organisational brand elements for UK universities: A content analysis of students’ perceptionsZarkada, Anna K. ; Kapareliotis, Ilias