|
| Issue Date | Title | Author(s) |
| 1-Jan-2013 | Cause-related marketing and strategic agility: An integrated framework for gaining the competitive advantage | Christofi, Michael ; Kaufmann Hans, Ruediger ; Vrontis, Demetris ; Leonidou, Erasmia |
| 2012 | Cause-Related Marketing and Strategic Agility: An Integrated Framework for Thriving in a Dynamic Environment | Christofi, Michael ; Leonidou, Erasmia |
| 28-Aug-2020 | Cause-related marketing in international business: what works and what does not? | Vrontis, Demetris ; Thrassou, Alkis ; Christofi, Michael ; Shams, S. M. Riad ; Czinkota, Michael R. |
| Jun-2012 | Cause-Related Marketing success and Product Innovation: An Integrated Conceptual Framework and Research Propositions | Christofi, Michael ; Vrontis, Demetris ; Leonidou, Erasmia |
| 1-Jan-2015 | Cause-related marketing, product innovation and extraordinary sustainable leadership: The root towards sustainability | Christofi, Michael ; Leonidou, Erasmia ; Vrontis, Demetris |
| 1-Jan-2020 | Contemporary Issues in Management and Marketing Research | Vrontis, Demetris ; Christofi, Michael |
| 1-Jan-2022 | Contextualizing small business resilience during the COVID-19 pandemic: evidence from small business owner-managers | Hadjielias, Elias ; Christofi, Michael ; Tarba, Shlomo |
| 27-Oct-2020 | CRM campaigns with choice for enhanced business process performance: The collectivist customers’ collaborative role for positive word-of-mouth | Christofi, Michael ; Thrassou, Alkis ; Chebbi, Hela ; Ahmed, Zafar U. ; Grandhi, Balakrishna ; Iaia, Lea |
| 28-Aug-2020 | Customer engagement through choice in cause-related marketing: A potential for global competitiveness | Christofi, Michael ; Vrontis, Demetris ; Leonidou, Erasmia ; Thrassou, Alkis |
| 2019 | Customer Engagement: A Critical Review of the Literature | Trichina, Eleni ; Vrontis, Demetris ; Christofi, Michael |
| 31-Jan-2024 | Decoding the success of equity crowdfunding: investment decisions of professional and non-professional investors | Battisti, Enrico ; Troise, Ciro ; Salvi, Antonio ; Christofi, Michael |
| 1-Jan-2023 | Digital Transformation of SMEs: The Role of Entrepreneurial Persistence and Market Sensing Dynamic Capability | Christofi, Michael ; Khan, Huda ; Zahoor, Nadia ; Hadjielias, Elias ; Tarba, Shlomo |
| 1-Jan-2020 | Digitalization of SMEs: A Review of Opportunities and Challenges | Thrassou, Alkis ; Uzunboylu, Naziyet ; Vrontis, Demetris ; Christofi, Michael |
| Feb-2022 | Digitalization, agility, and customer value in tourism | Hadjielias, Elias ; Christofi, Michael ; Christou, Prokopis A. ; Drotarova, Maria Hadjielia |
| Apr-2021 | Dynamic familiness capabilities and family business growth: A longitudinal perspective framed within management accounting | Glyptis, Loukas ; Hadjielias, Elias ; Christofi, Michael ; Kvasova, Olga ; Vrontis, Demetris |
| 1-Mar-2020 | E-Government implementation challenges in small countries: The project manager's perspective | Glyptis, Loukas ; Christofi, Michael ; Vrontis, Demetris ; Giudice, Manlio Del ; Dimitriou, Salomi ; Michael, Panayiota |
| May-2017 | EDITORIAL: Exploring customers' experiences and perceptions in diverse organisational settings and geographical boundaries | Papasolomou, Ioanna ; Christofi, Michael ; Leonidou, Erasmia |
| 14-Feb-2023 | Editorial: Interdisciplinary research in services marketing | Christofi, Michael ; Kvasova, Olga ; Hadjielias, Elias |
| 22-May-2020 | Emotional intelligence and perceived negative emotions in intercultural service encounters: Building and utilizing knowledge in the banking sector | Thrassou, Alkis ; Santoro, Gabriele ; Leonidou, Erasmia ; Vrontis, Demetris ; Christofi, Michael |
| 2020 | An Empirical Study on the Importance of electronic Word of Mouth in the Luxury Concierge Industry: the Case of Cyprus | Makrides, Anna ; Vrontis, Demetris ; Christofi, Michael |
