Faculty of Communication and Media Studies

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Organization name

Dean

Triga, Vasiliki

Parent OrgUnit

Cyprus University of Technology

Refined By:

Publisher: Taylor & Francis

Τύπος: Article

Περιοδικό: Journal of Marketing Communications

Αποτελέσματα για 1-3 από 3.

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	Ημερομηνία Έκδοσης	Τίτλος	Συγγραφέας
1	5-Σεπ-2024	Disparaging humorous advertising : A bibliometric review	Voutsa, Maria C.
2	13-Δεκ-2022	The effect of involvement on attitude formation and strength in the digital domain	Palla, Polyxeni Jenny ; Kyriacou, Evdoxia ; Zarkada, Anna K.
3	17-Αυγ-2020	Looking for luxury CSR practices that make more sense: The role of corporate identity and consumer attitude	Panigyrakis, George G. ; Panopoulos, Anastasios ; Koronaki, Eirini