1. Ktisis Cyprus University of Technology

Journals Journal of Business and Industrial Marketing

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Journal description

Name
Journal of Business and Industrial Marketing
Subjects
Networks in business markets
Market communication
Market customer
ISSN
0885-8624
Description
The Journal of Business & Industrial Marketing (JBIM) publishes research on new ideas concerning business-to-business marketing, that is, how one company or organization markets its goods/services/ideas to another company or organization. It is a valuable source for academics, directors and executives of marketing, providing them with new, fresh insights which are applicable within real life settings.
Impact Factor (2 years)
1.961
Publisher
Emerald
Journal Webpage
Journal type
Hybrid Journal

Journals Publications
(All)


Results 1-3 of 3 (Search time: 0.001 seconds).

Issue DateTitleAuthor(s)
12017Strategic account management as a value co-creation selling model in the pharmaceutical industryPilon, Francois ; Hadjielias, Elias 
22001Moral decision making in international sales negotiationsZarkada, Anna K. ; Fraser, Campbell 
31-Aug-1999Brand managers' relations with industrial service providers in pharmaceutical and other companiesPanigyrakis, George G. ; Veloutsou, Cleopatra A.