Journals Journal of Food Products Marketing
Name
Journal of Food Products Marketing
Subjects
Food marketing
Food marketing systems
Food marketing systems
ISSN
1540-4102
Description
The Journal of Food Products Marketing serves as a forum for the exchange and dissemination of food marketing knowledge and experiences. Designed to study the characteristics and outcomes of food marketing systems around the world, the journal critically examines contemporary food marketing challenges and solutions. Scholars, practitioners, and public policymakers share practical and insightful information-both descriptive and analytical-on food marketing theory and practice. The Journal of Food Products Marketing enables marketing specialists to stay up-to-date through theoretical and empirical insights and to make informed decisions by enhancing our understanding of the functions, institutions, and environments of food marketing systems. The Journal of Food Products Marketing is an indispensable source of reference for all those involved in the planning and implementation of food marketing policy and practice, such as food processors, retailers, food service managers, government food and nutrition agencies, and service organizations. The journal is valuable to academicians, researchers, professionals, and consultants in the food marketing, economics, business administration, law, consumer behavior, policy, food science, and nutrition fields.
Impact Factor (2 years)
1.350
Publisher
Taylor & Francis
Journal Webpage
Journal type
Hybrid Journal