Browsing by Author Tsiotsou, Rodoula H.

Showing results 1 to 4 of 4
Issue DateTitleAuthor(s)
Jul-2013Effective interactive websites: examining the moderating role of involvementZotos, Yorgos ; Palla, Polyxeni ; Tsiotsou, Rodoula H. 
2013Is website interactivity always beneficial? an elaboration likelihood model approachZotos, Yorgos ; Palla, Polyxeni ; Tsiotsou, Rodoula H. 
2012Is website interactivity beneficial for low involvement products?Zotos, Yorgos ; Tsiotsou, Rodoula H. ; Palla, Polyxeni 
2014Truly interactive websites: an eye tracking approachZotos, Yorgos ; Palla, Polyxeni ; Tsiotsou, Rodoula H.