Browsing by Authors Kaufmann Hans, Ruediger

Showing results 1 to 2 of 2
Issue DateTitleAuthor(s)
1-Jan-2013Cause-related marketing and strategic agility: An integrated framework for gaining the competitive advantageChristofi, Michael ; Kaufmann Hans, Ruediger ; Vrontis, Demetris ; Leonidou, Erasmia 
1-Jan-2020Intercultural service encounters: a systematic review and a conceptual framework on trust developmentVrontis, Demetris ; Leonidou, Erasmia ; Christofi, Michael ; Kaufmann Hans, Ruediger ; Kitchen, Philip J.