Browsing by Authors Kyrousi, Antigone G.


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Showing results 2 to 5 of 5 < previous 
Issue DateTitleAuthor(s)
1-Jan-2015Color effects in print advertising: A research update (1985-2012)Panigyrakis, George G. ; Kyrousi, Antigone G. 
1-Apr-2018The emotional value of arts-based initiatives: Strengthening the luxury brand–consumer relationshipKoronaki, Eirini ; Kyrousi, Antigone G. ; Panigyrakis, George G. 
2018For you and for me: creative experiences as giftsKoronaki, Eirini ; Kyrousi, Antigone G. ; Zotou, Athina Y. 
25-Jan-2013Male and female attitudes towards stereotypical advertisements: A paired country investigationTheodoridis, Prokopis K. ; Kyrousi, Antigone G. ; Zotou, Athina Y. ; Πανηγυράκης, Γεώργιος