1. Ktisis Cyprus University of Technology

Uzunboylu, Naziyet (rp21585)

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Publications


Αποτελέσματα για 1-6 από 6.

Ημερομηνία ΈκδοσηςΤίτλοςΣυγγραφέας
129-Σεπ-2023Unveiling a Holistic Approach: The Integrated Framework of Online Consumer-Brand EngagementUzunboylu, Naziyet ; Vrontis, Demetris ; Melanthiou, Yioula ; Papasolomou, Ioanna 
222-Ιου-2023Consumers’ Online Brand-Related Activities (COBRAS): A Systematic ReviewPapasolomou, Ioanna ; Melanthiou, Yioula ; Vrontis, Demetris ; Uzunboylu, Naziyet 
31-Ιαν-2023A nation brand development framework: the stakeholders’ perspectiveAbdalmajid, Jilan ; Papasolomou, Ioanna ; Vrontis, Demetris ; Melanthiou, Yioula ; Thrassou, Alkis ; Uzunboylu, Naziyet 
4Απρ-2022A New Approach for Understanding Brand Selfies as an Engagement Strategy on InstagramUzunboylu, Naziyet ; Melanthiou, Yioula ; Papasolomou, Ioanna ; Vrontis, Demetris 
520-Μαρ-2020Hello Brand, let’s take a selfieUzunboylu, Naziyet ; Melanthiou, Yioula ; Papasolomou-Doukakis, Ioanna 
61-Ιαν-2020Digitalization of SMEs: A Review of Opportunities and ChallengesThrassou, Alkis ; Uzunboylu, Naziyet ; Vrontis, Demetris ; Christofi, Michael