1. Ktisis Cyprus University of Technology

Makrides, Anna (rp18379)

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Publications

Results 1-6 of 6 (Search time: 0.002 seconds).

Issue DateTitleAuthor(s)
11-Jan-2022Exploring the role of institutions in Chinese OFDI: a systematic review and integrative frameworkChristofi, Michael ; Vrontis, Demetris ; Makrides, Anna 
21-Jan-2022Artificial intelligence, robotics, advanced technologies and human resource management: a systematic reviewVrontis, Demetris ; Christofi, Michael ; Pereira, Vijay ; Tarba, Shlomo ; Makrides, Anna ; Trichina, Eleni 
31-Jul-2021Social media influencer marketing: A systematic review, integrative framework and future research agendaVrontis, Demetris ; Makrides, Anna ; Christofi, Michael ; Thrassou, Alkis 
42021Consumer cosmopolitanism in international marketing research: a systematic review and future research agendaMakrides, Anna ; Kvasova, Olga ; Thrassou, Alkis ; Hadjielias, Elias ; Ferraris, Alberto 
51-Jan-2020The Gold Rush of Digital Marketing: Assessing Prospects of Building Brand Awareness OverseasMakrides, Anna ; Vrontis, Demetris ; Christofi, Michael 
62020An Empirical Study on the Importance of electronic Word of Mouth in the Luxury Concierge Industry: the Case of CyprusMakrides, Anna ; Vrontis, Demetris ; Christofi, Michael