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Title: Leadership styles in the top greek media companies: leading people with a mixed style
Authors: Zotos, Yorgos 
Tsourvakas, George 
Dekoulou, Paraskevi 
Keywords: Media companies;Media;Commercial organizations;Media leaders;Greece;Internal media environment
Category: Media and Communications
Field: Social Sciences
Issue Date: 2007
Publisher: Taylor and Francis Group
Source: International Journal on Media Management, 2007, Volume 9, Issue 2, Pages 77 - 86
Abstract: Media companies are different from manufactures and other commercial organizations. They have both measurable economic goals and nonmeasurable social responsibilities. Leading these companies is a difficult task. The main issue is that an appropriate leadership style for media people must balance business and political goals. In this study, semi-structured interviews were used to collect data about Greek media leaders. The research explores and identifies the leadership style of CEOs heading the top media companies in Greece. These findings indicate that media leaders use a mixed leadership style involving both transformational and transactional styles in order to anticipate the peculiar external and internal media environment.
ISSN: 1424-1250
Type: Article
Appears in Collections:Άρθρα/Articles

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