Please use this identifier to cite or link to this item:
https://hdl.handle.net/20.500.14279/8526
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Zopiatis, Anastasios | - |
dc.contributor.author | Theocharous, Antonis L. | - |
dc.contributor.author | Kosmas, Petros C. | - |
dc.contributor.author | Webster, Craig | - |
dc.contributor.author | Melanthiou, Yioula | - |
dc.date.accessioned | 2016-05-25T05:57:04Z | - |
dc.date.available | 2016-05-25T05:57:04Z | - |
dc.date.issued | 2016-11-01 | - |
dc.identifier.citation | International Journal of Tourism Research, 2016, vol.18, no. 2, pp.579-590 | en_US |
dc.identifier.issn | 15221970 | - |
dc.identifier.uri | https://hdl.handle.net/20.500.14279/8526 | - |
dc.description.abstract | Loyalty programs, popular in today's competitive business environment, have been capturing the attention of the tourism industry since the mid 80's. While many segments of the industry have successfully utilized loyalty programs, the development of a country-wide loyalty scheme still poses major challenges. Reflecting the findings of an extensive mixed methods research, the paper set out to empirically investigate tourists' willingness to participate in a country-wide loyalty scheme, define the incentives they expect from such a scheme, and, explore the perceptions of hospitality stakeholders towards this potential development. Findings are of interest to both academic scholars and industry stakeholders. Copyright © 2016 John Wiley & Sons, Ltd. | en_US |
dc.format | en_US | |
dc.language.iso | en | en_US |
dc.relation.ispartof | International Journal of Tourism Research | en_US |
dc.rights | © Wiley | en_US |
dc.subject | Loyalty Schemes | en_US |
dc.subject | Tourism | en_US |
dc.subject | Relationship Marketing | en_US |
dc.subject | Mixed Methods | en_US |
dc.subject | Cyprus | en_US |
dc.title | Developing a Country-wide Tourist Loyalty Scheme: A Barren Landscape | en_US |
dc.type | Article | en_US |
dc.link | http://onlinelibrary.wiley.com/doi/10.1002/jtr.2075/full | en_US |
dc.collaboration | Cyprus University of Technology | en_US |
dc.collaboration | Ball State University | en_US |
dc.collaboration | University of Nicosia | en_US |
dc.subject.category | Economics and Business | en_US |
dc.journals | Subscription | en_US |
dc.country | Cyprus | en_US |
dc.country | United States | en_US |
dc.subject.field | Social Sciences | en_US |
dc.publication | Peer Reviewed | en_US |
dc.identifier.doi | 10.1002/jtr.2075 | en_US |
dc.dept.handle | 123456789/85 | - |
dc.relation.issue | 2 | en_US |
dc.relation.volume | 18 | en_US |
cut.common.academicyear | 2015-2016 | en_US |
dc.identifier.spage | 579 | en_US |
dc.identifier.epage | 590 | en_US |
item.fulltext | No Fulltext | - |
item.cerifentitytype | Publications | - |
item.grantfulltext | none | - |
item.openairecristype | http://purl.org/coar/resource_type/c_6501 | - |
item.openairetype | article | - |
item.languageiso639-1 | en | - |
crisitem.journal.journalissn | 1522-1970 | - |
crisitem.journal.publisher | Wiley | - |
crisitem.author.dept | Department of Hospitality and Tourism Management | - |
crisitem.author.dept | Department of Hospitality and Tourism Management | - |
crisitem.author.dept | Department of Hospitality and Tourism Management | - |
crisitem.author.dept | Department of Communication and Marketing | - |
crisitem.author.faculty | Faculty of Tourism Management, Hospitality and Entrepreneurship | - |
crisitem.author.faculty | Faculty of Tourism Management, Hospitality and Entrepreneurship | - |
crisitem.author.faculty | Faculty of Tourism Management, Hospitality and Entrepreneurship | - |
crisitem.author.faculty | Faculty of Communication and Media Studies | - |
crisitem.author.orcid | 0000-0002-5171-0200 | - |
crisitem.author.orcid | 0000-0002-7269-9581 | - |
crisitem.author.orcid | 0000-0002-6572-9797 | - |
crisitem.author.orcid | 0000-0002-1551-9820 | - |
crisitem.author.parentorg | Faculty of Tourism Management, Hospitality and Entrepreneurship | - |
crisitem.author.parentorg | Faculty of Tourism Management, Hospitality and Entrepreneurship | - |
crisitem.author.parentorg | Faculty of Tourism Management, Hospitality and Entrepreneurship | - |
crisitem.author.parentorg | Faculty of Communication and Media Studies | - |
Appears in Collections: | Άρθρα/Articles |
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