Please use this identifier to cite or link to this item: http://ktisis.cut.ac.cy/handle/10488/5156
Title: Social roles of players in mmorpg guilds: A social network analytic perspective
Authors: Ang, Chee Siang 
Zaphiris, Panayiotis 
Keywords: MMORPG
SNA
Social roles
Virtual community
Issue Date: 2010
Publisher: Taylor & Francis Group
Source: Information Communication and Society, 2010, Volume 13, Issue 4, Pages 592-614
Abstract: In this study, we investigated the social roles that emerged from the users' behaviour and interaction (as opposed to pre-defined formal roles) within a virtual community of massively multiplayer online role playing game. Adopting the social network analysis perspective, we identified and analysed three major social roles with distinct interaction styles and network properties. It was found that core members of the community were players who contributed to the community expansion by providing help and fostering group cohesiveness through friendly social interaction. On the other hand, some periphery members were freeloaders whose sole purpose of joining the guild was only to utilize the guild resource.
URI: http://ktisis.cut.ac.cy/handle/10488/5156
ISSN: 1369118X
DOI: 10.1080/13691180903266952
Rights: © 2010 Taylor & Francis. All rights reserved.
Appears in Collections:Άρθρα/Articles

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